Internet Marketing Business Organization – 3 Types of Structure
Internet Marketing Business Organization – 3 Types of Structure
There are three different types of structure in your business organisation.
1 There’s the overall structure of administration, management and leadership.
Administration is keeping your stuff organised in the most effective way so that it’s easily usable and easily accessible. So, for example, how you order your files on your computer.
Management is making decisions about how to organise the business and what actions to take. It’s a hands-on daily activity.
Internet Business
Leadership is setting the vision and purpose of your business. What sort of business and where do you want it to get to?
2 Closely linked with the above structure is the structure of your business working patterns.
In a digital online business, there’s actually producing stuff, then assessing it, then having others (or still yourself!) overseeing that assessment, then publishing the product, then promoting it, and then, hopefully, collecting money and keeping finances in order.
3 There’s also the structure through time of daily, weekly, etc. work patterns for you and your business.
For you, there are blocks of time for generating ideas, product creation, checking emails, communicating with customers and so on.
But there’s also time structure for your business as such. For example, if you have a yearly plan, when will you be publishing new products, how often? Or what types of marketing might you focus on at different times of the year?
It’s alright having big ideas for your business and being as organised as you can be but without such larger over-arching structures in place as part of that organisation your business may lack direction and effectiveness.
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